With “Participatory Budgeting,” New Yorkers Decide How to Spend Funds

By Leslie Gersing, Producer, Video Editor | May 1, 2017 | runs 1:46

On April 25, 2017, New York City Council member Helen Rosenthal announced the winners of projects to be funded with $1.27 million, as a result of voting by her constituents in the Participatory Budgeting (PB) process. See my companion print article in the West Side Rag, April 29, 2017.

For more information on Participatory Budgeting in New York City, visit http://council.nyc.gov/pb/participate/ or @PB_NYC on Twitter.

Video: Perella Weinberg Partners Completes Combination with Tudor, Pickering & Holt

By Leslie Gersing, President, Skylight Video Productions| December 1, 2016 |

Skylight Video Productions staffed and produced the video for Perella Weinberg Parners’ completion of its combination with Tudor, Pickering & Holt, an integrated investment and merchant bank in the energy service sector. The production involved budgeting, hiring and overseeing all aspects of production, including crews in New York City and Houston, Texas. According to its press release, Perella Weinberg Partners is a financial services firm providing advisory, asset management and energy security research, underwriting and trading services to a broad, global client base including corporations, institutions and governments. It has over $12 billion in assets under management.

Video: Perella Weinberg Partners

Your Smile is Your Greatest Fashion Accessory

By Leslie Gersing, Producer | September 2016 |

American Association of Orthodontists hired Vidicom to produce a 30-second video to publicize the growing number of adults seeking orthodontic treatment. The spot drew hundreds of people to AAO’s “Your Smile is Your Best Fashion Accessory” pop-up event linked to New York fashion-week. I worked with the client to come up with a strategy, interviewed AAO’s spokesperson, and produced the spot using client and outside video and participants’ corporate logos. The spot aired on local New York TV stations and was also posted on AAO’s Facebook, Twitter and other social media sites.

FINRA: Securities Helpline for Seniors

By Leslie Gersing, President, Skylight Video Productions | June 2015 | https://i0.wp.com/www.finra.org/sites/all/themes/finra_theme/logo.png

Skylight Video Productions staffed and field produced coverage of the Industry Regulatory Authority’s annual meeting in Washington, DC. Here, FINRA’s Susan Axelrod and Jeffrey Pasquerella discuss FINRA’s new Securities Helpline for Seniors. Lines are open from 9 a.m. to 5 p.m., Monday through Friday, at 844-57-HELPS (844-574-3577).